B2B portal development

A B2B system is a tool for automating wholesale sales and the order processing process that allows you to respond quickly to feedback from customers. The B2B system makes it possible to carry out an individual approach to each client.

Typical situations in the absence of a B2B system

No KPIs

Huge departments for order processing and customer support, but the overall picture of marketing and sales performance is missing.

Entanglement in systems

Data is stored in different services. Human errors occur periodically. The complexity of continuously improving business processes.

Negative customer mood

Poor quality of communication with the client. Difficulty in providing prompt feedback.

What is included in the B2B system

B2B platform opportunities for business

Individual approach to the client as a business process

Learn more about the capabilities of the B2B system - KT.team

Individual approach to the client in the B2B system - KT.team

- Customize catalogs, prices, and payment options for specific customers or groups of customers.
- Create content in a personalized way, taking into account the needs of the target audience.
- Automate the order processing process according to customized settings for each customer.

Fewer managers to support customers

- The client manages his company accounts himself, sets access levels for employees with certain roles and permissions. And managers can do more important tasks. - Give the client the opportunity to quickly collect an order: enter the SKU of the desired product, upload CSV files, and create lists from past orders.

Centralizing omnichannel orders

Centralization of omnichannel orders in the B2B system - KT.team

- Manage orders from all sales channels in a single system on any device.
- Provide customers with real-time order statuses.
- Create automated business processes (rules) that will help optimize work with all orders and deliveries using the required algorithm.
- Use an “app in a browser” (PWA) that provides the convenience of a native application on mobile and desktop workplaces without having to install the app itself.

24/7 sales without restrictions

- Customers want to do their business on the go when it's convenient for them — optimize your B2B portal for any device.
- Increase sales by giving customers the opportunity to place orders at any time — without restrictions on time zones and office hours.

Continuous improvement of business processes

- Implementation of business process management through Camunda or jBPM business process management, versioning and design systems.
- End-to-end interaction between CRM systems (customer information), PIM (goods), CMS (provision of information, business logic of orders, including creation, price processing, registration rules), OMS (order processing).
- Implementation of solutions within two months from launch.
- Business processes for providing customer feedback on your work (NPS) and your products (claims management).

Industry solutions

logistic

Solution

- Development of a unified data flow management system: integration with WMS and LMS systems (Shiptor, Russian Post, DPD/SPSR, CDEK, Pony Express, etc.).
- Routing main lines, managing conveyor belts and sorters for large warehouse complexes.
- Managing the acceptance/shipment, packaging, transportation of goods (all statuses) and product returns.
- Development of an API Gateway and a queue system for systems that require a large number of asynchronous integrations, accounting for the number of transactions for each segment.
- Automation of document management, transfer of statuses on request (collected, sent), EDI order generation, billing, machine vision to recognize and control a large number of primary documents.

B2B system capabilities in a manufacturing company - KT.team

Manufacturing companies

Solution

- A self-service portal for your customers, taking into account the business logic of your sales department: delivery on pallets, different types of cutting, production orders, inventory accounting and production orders generation/approval, bonus points for suppliers, different types of customers (large dealers, representatives of specific dealer points, small retail enterprises).
- Integration with your ERP system.
- Manage claims and returns on the portal.
- EDI support, the ability to flexibly generate the documents required for the dealer without overloading ERP with business logic, the characteristics of dealers.

Trade

Solution

- Implementation of omnichannel solutions.
- Building e-commerce platforms with different use cases (B2B, B2C, shop-in-shop, marketplaces, combined).
- Automatically scalable clusters.
- Designing conversion interfaces according to Baymard Institute guides.
- Front modernization using PWA technology.
- Developing analytics for the marketing department (OWOX BI, Microsoft Power BI, BigQuery/Google Data Studio, Adobe Analytics).
- PIM solutions — creating a master system for storing information about products.

B2B system opportunities in the financial industry - KT.team

Finances

Solution

- Web portals in the DMZ securely integrated with the bank's information system.
- Portals for processing diverse applications.
- A set of different APIs and asynchronous message queues.
- Mechanisms for quickly connecting various services.
- Machine learning (regression, classification, rule search, generalization).
- Distribution of microservices according to different security zones.

B2B system capabilities in the medical industry - KT.team

Medicine

Solution

- Automation of the treatment and diagnostic process in a single information system.
- Integrations with EGISZ, MHIF, PACS systems, laboratory information systems (LIS).
- Simplified document management processes.
- Development of a telemedicine platform and mobile application.
- Working with different data paths that provide different levels of access to personal data.
- Designing telemedicine services.

ESB system cases

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We provided Polaris with the ability to easily bring new products to marketplaces and change product information in a few clicks

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Integration of Kafka into the project's enterprise infrastructure

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Integration of the IT infrastructure of an e-commerce project with marketplaces using the WSO2 ESB service bus

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System integrations for the B2B platform

Implementing ESB systems into e-commerce architecture - KT.team

ESB →

ESB is a universal tool for the rapid integration of services and applications. Simple organization of data flows between the B2B system and integrations with the configuration of routing through a single point.

PIM systems →

Work with suppliers, store and manage information about products and manufacturers by integrating the PIM system with your B2B portal.

BPM systems →

Digitization and automation of business processes using BPM systems. Timing and quality control, monitoring processes by KPI.

Implementing PWA into e-commerce architecture - KT.team

PWA →

A front that does not depend on devices and operating systems. It loads quickly, works stably even with a slow Internet connection. Your B2B portal does not freeze, functions properly and is therefore user-friendly.
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